Complimentary webinar for smaller banks & credit unions
Fundamentals for Successfully Implementing Data-Driven Marketing
Empower Your Analytics, LLC offers a complimentary webinar on the Fundamentals for Successfully Implementing Data-Driven Marketing.
What you will learn:
- What is data-driven marketing?
- How adding 3rd party data to your database improves the power of your analytics, marketing performance and ROI.
- Using life events and banking behaviors as sales/marketing triggers.
- Organizational considerations when implementing a data-driven marketing function.
- Practical application; how using data analytics can improve the performance of your cross-sell campaigns. We take a close look at the data mechanics of a CRM program cross-selling checking accounts.
Scheduled Webinar Dates:
- Smaller Banks: Oct 11 & 18, Nov 15 & Dec 13
- Credit Unions: Oct 9 & 16, Nov 13 & Dec 11